Battleplan Creative

Communications with Purpose

How NOT to do SEO

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The Mr. Crabtree mobile app is here!

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appscreengrabToday we launched the Mr. Crabtree mobile app to the android market. The apple version is on its way but the good folk there take a little longer than Google to publish these things.

This was a lovely project and a perfect opportunity for us to audit the main Mr. Crabtree Goes Fishing website which we also devised, built and maintain. It’s all too easy to allow a site to grow and grow to the point that it becomes unwieldy and no one can find anything anymore, and whilst that’s not the case with Mr. C’s site, it’s a good reminder to use a regular audit as a prevention rather than a cure. [Read more…]

Five Twitter Mistakes (and how to avoid them)

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Today we’re focussing on Twitter mistakes and easy ways to avoid them. At Battleplan we’ve been entrenched in Social Media since its birth, and we’ve seen how it’s evolved from a platform for friendly engagement into a powerful business tool. We offer a range of social media services, from strategy creation and ongoing content provision to one-off training packages so you can DIY. Contact us today to find out more.  [Read more…]

The 2013 TV talent search starts here!

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Crabtree’s back for more! Toast Entertainment Group has announced its plans for series 2 and we’re partnering with them to direct the new campaign to find Britain’s young angling talent.

In ‘Fishing in the Footsteps of Mr. Crabtree – The Quest’, presenter John Bailey will bring viewers back into the world of Crabtree, but this time cast and crew will be setting themselves some new and greater challenges. Kicking off with The Quest for ‘Peter’ – a nationwide search for SIX young anglers who want to follow in the footsteps of Sam, Henry, Tadhg, Michael, Jaynie, Claragh and James, joining John bankside to achieve their own personal targets. [Read more…]

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