This place is being sorely neglected lately. Not only did I promise it a complete overhaul back in December, I also told myself that I’d be writing here on a weekly basis and keeping up with ‘stuff’.
Oh well, all in good time…
I'm a Creative, not an Investment Banker!
Occasionally I’m asked to jump in on speculative pitches for work. Often these are based around design – a number of different concepts are worked up and presented to a prospective client, along with a spiel on how and why the concepts were created.
These types of pitches seem to be par for the course working in creative services, but they have never sat easily with me. Years ago I was negotiating a PR contract with a potential client. They were happy with our credentials, impressed with our client list and confident that we were the right company for them, then they asked if we’d work for free for a month before signing contracts – just to prove ourselves. [Read more…]
Battling On has moved….
This is a sticky post….it’ll stay here for a while redirecting traffic, hope it doesn’t get it the way. Please scroll past it to read some insightful posts from Battleplan Creative 😉
My Top 10 positive changes for 2010
I ended last year by tweeting my personal Top 10 positive changes that every business could benefit from considering. Here’s a quick reminder so that I can look back on them and write about them in more detail over the coming weeks. The order is incidental – literally what came to mind on each day – and in my opinion all of equal importance to business development and holistic communications.
