In a world where good manners appear to a diminishing commodity, the ability to be gracious is becoming something of a rarity. Case in point – the current, constant bombardment of images of the eternally bombastic Donald Trump. A man who is quoted as saying: “I think if this country gets any kinder or gentler, it’s literally going to cease to exist.” is clearly as far away from grace as it’s possible for a person to fall… [Read more…]
“Paula Battle is a real pain in the neck. It’s not enough for her to simply do the job you’ve commissioned her to do—and that job could be anything from building you a slick new website, to providing detailed feedback on a piece of writing you’re working on. It’s not enough for her to do these things brilliantly, either. No; what really grates is that Paula is relentlessly proactive in getting you to do things that she knows will benefit your business, raise your profile, or generally just keep you moving in the right direction, whatever you’re trying to achieve. It’s so annoying…
Seriously, though. Any success I’ve had with articles I’ve written, landing jobs, or in gaining new clients, has been, in some way or other, thanks to Paula. She is an absolute dream to work with: patient, skilled, highly knowledgeable, and—above all—a thoroughly wonderful human being. In this sense, Paula is indispensable. Even at my most broke I’d find a way of keeping Paula working for me.”
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You might have noticed that there’s at least one other business or individual doing what you do. There’s probably a lot more than one… [Read more…]
The wonderful thing about working with such a diverse range of clients is how much I learn. One of the key things I’ve learned is to keep sharing knowledge – there is nothing to be gained from holding on to information. This is the first in a series called ‘B for Battleplan’ that will share some of the most vital (and often, most simple) lessons I’ve learned. [Read more…]
For a long time now, whenever I’ve been discussing Social Media best practices with clients, there’s a brand that I champion, holding them in highest esteem thanks to their almost faultless record on Twitter. [Read more…]